Website creation for New Balance
Web
Distribution & Brands

New Balance

Date : 2013 to 2015
Website e-catalogue

Objectives

New Balance, the famous brand of sport shoes, has chosen MBA Multimedia to design its website e-catalogue. 

The objectives of the website are the following: to promote the New Balance brand and its whole products and to facilitate navigation by helping the final user to find information.

Specificities

The design is inspired by the brand's codes and respects the web graphic charter (www.newbalance.com)
The digital projet is multilingual (FR/NL) and is propulsed by Wordpress.
There are many functions ensuring interactivity and modernity : rich menu, interactive banner, crosslinking, dealer locator, possibility to comment and note the products ...
 
The website designed with RWD (Responsive Web Design), improves conditions of mobility.

Advantages

  • Graphic and ergonomic coherence
  • Generate purchase orders
  • Possibility of becoming a e-business website